Dr Franz Pegger, together with Prof. Christian Fritz LL.M, MBA, composed an article titled „Business Succession in the Tourism Industry – Knowledge and Advice based on Consultancy Experience“.
Their contribution was published in the second edition of „Entrepreneurship and Tourism – Entrepreneurial Thinking and Success Strategies“ (Linde Verlag 2016) written by the professors Hubert Siller and Anita Zehrer of the Management Center Innsbruck (Tourism Department) .
With case-studies, interviews with selected top-entrepreneurs and best practice examples, „Entrepreneurship and Tourism“ illustrates successful approaches in dealing with changes and offers incentives and suggestions for future trends. The work is a reference book and course literature for the MCI’s master degree of the same name and is divided into the following chapters:
- Entrepreneurship and Management Skills
- Family Business Management
- Marketing Management
- International Tourism and Markets
- Destination and Innovation
Publisher: Linde Verlagback